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The Scrum Fieldbook
Cover of The Scrum Fieldbook
The Scrum Fieldbook
A Master Class on Accelerating Performance, Getting Results, and Defining the Future
Borrow Borrow
Based on years of work in the field with scores of companies, including Bosch, 3M, Schlumberger, and Rio Tinto, The Scrum Fieldbook delivers a hands-on, practical approach to rapidly delivering value for companies and organizations.
 
Scrum is the secret weapon behind some of today’s most successful companies. Businesses like Google, Facebook, Amazon, and Apple use Scrum to drive incredibly fast innovation, laser focus on customers, and continuous improvement, and to decrease decision times in order to reshape the world.
 
Scrum is the most utilized Agile framework. In recent years, its use has exploded across the corporate world, far beyond its software and technology roots.
 
J. J. Sutherland and the team at Scrum Inc. have dramatically improved performance at global banks, utility providers, medical device manufacturers, mining giants, and firms on the cutting edge of genetic science. Scrum has helped companies large and small thrive in the age of disruption.
 
In Sutherland’s first book, the national bestseller Scrum: The Art of Doing Twice the Work in Half the Time, coauthored with his father, Jeff, the co-creator of Scrum, he laid out the Scrum framework used by almost all of today’s leading technology companies.
 
In The Scrum Fieldbook, he draws on his firm’s extensive experience in the field to take leaders, managers, and employees deeper into the specific challenges and new opportunities organizations face in an Agile transformation. He shows how the Scrum framework can be successfully applied to any project in any industry, from automobile manufacturers in the U.S. and Europe to nonprofits in Africa, from home renovation contractors in Minnesota to gas exploration companies in South America, from fighter plane builders in Sweden to U.S. Navy Special Forces teams in regions of the world we can’t mention.
Based on years of work in the field with scores of companies, including Bosch, 3M, Schlumberger, and Rio Tinto, The Scrum Fieldbook delivers a hands-on, practical approach to rapidly delivering value for companies and organizations.
 
Scrum is the secret weapon behind some of today’s most successful companies. Businesses like Google, Facebook, Amazon, and Apple use Scrum to drive incredibly fast innovation, laser focus on customers, and continuous improvement, and to decrease decision times in order to reshape the world.
 
Scrum is the most utilized Agile framework. In recent years, its use has exploded across the corporate world, far beyond its software and technology roots.
 
J. J. Sutherland and the team at Scrum Inc. have dramatically improved performance at global banks, utility providers, medical device manufacturers, mining giants, and firms on the cutting edge of genetic science. Scrum has helped companies large and small thrive in the age of disruption.
 
In Sutherland’s first book, the national bestseller Scrum: The Art of Doing Twice the Work in Half the Time, coauthored with his father, Jeff, the co-creator of Scrum, he laid out the Scrum framework used by almost all of today’s leading technology companies.
 
In The Scrum Fieldbook, he draws on his firm’s extensive experience in the field to take leaders, managers, and employees deeper into the specific challenges and new opportunities organizations face in an Agile transformation. He shows how the Scrum framework can be successfully applied to any project in any industry, from automobile manufacturers in the U.S. and Europe to nonprofits in Africa, from home renovation contractors in Minnesota to gas exploration companies in South America, from fighter plane builders in Sweden to U.S. Navy Special Forces teams in regions of the world we can’t mention.
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  • From the cover Chapter 4
    Busy vs. Done

    Confirmation.com is a company created to solve a problem that wasted thousands of hours and millions of trees each year. They took a manual process that was slow and painful and hard and made it electronic, fast, and easy.

    What they do is confirm financial data through a huge global network of accounting firms, financial institutions, law firms, and corporations. They think it should be easy to find the truth. And they realize that financial fraud isn’t going away, which is why the motto of their founder, Brian Fox, is that they help the good guys catch the bad guys.

    Let me give you just one illustrative example. The founder and chairman of Peregrine Financial Group, Russell Wassendorf Sr., defrauded investors out of more than $200 million over a period of years. How did he do it? A little Photoshop and he was able to create real-­looking bank statements. The whole thing came tumbling down when Peregrine was forced to begin using Confirmation​.­com. Within days the fraud became clear. And Wassendorf still has decades left in jail for his crimes.

    For more than a hundred years, the confirmation process was done on paper. An auditor would send confirmation requests by mail to a bank: Does the institution being audited actually have this much money? The bank would receive not only this request but thousands of others—­even hundreds of thousands—­each year. Banks had to have whole groups of people deal with it. Each confirmation request needed to be responded to by manually checking the bank records, writing a letter that confirmed the institution had that much money, and sending it back by mail. Paper. Lots and lots of paper. It took weeks for each and every one of the many, many tens of thousands of these requests made each year.

    Confirmation.com made all this happen in a matter of moments. When someone makes a request, Confirmation.com directs that request to one of the thousands of connected banks in its network, gets the response, and passes it back to the auditor. The amount of security needed to move all that sensitive financial data around is critical. And that was the hard part in the beginning: getting financial institutions, accounting firms, law firms, and their mutual clients to trust the Confirmation.com system.

    Confirmation.com pioneered the idea of electronic confirmations almost twenty years ago—­receiving seven patents along the way—­and is still dominant in the space by a large margin. It started with one bank and one accounting firm in Nashville, Tennessee, and now sixteen thousand accounting firms, four thousand banks, and five thousand law firms in 160 countries use their platform. They confirm more than a trillion dollars of assets each year.

    When the company started back in 2000, at first it was just four people, literally in a garage, cranking out their product, this new thing that had never been done before, which Brian envisioned and wrote up as his entrepreneurship paper in business school. Eventually big banks started to realize the amount of work they would save and the speed they would gain, and ultimately said they would only accept requests through Confirmation.com’s platform—­no more paper. Confirmation.com grew rapidly, and they started to add new features and new confirmation types—­like legal confirmations—­to their platform.

    But then something happened. They weren’t getting things done quickly enough. They were missing deadlines. The code quality a platform like theirs requires wasn’t there. They certainly weren’t...
About the Author-
  • J. J. Sutherland is the CEO of Scrum Inc., a consulting and training firm that uses Scrum to rapidly deliver results in companies around the globe. He is the coauthor of Scrum: The Art of Doing Twice the Work in Half the Time, written with his father, Jeff Sutherland, the co-creator of Scrum. Previously, he was an award-winning correspondent, producer, and Baghdad bureau chief for NPR. He covered the wars in Iraq and Afghanistan, the Arab Spring, and the aftermath of the 2011 tsunami in Japan. He has won duPont, Peabody, Edward R. Murrow, and Lowell Thomas awards for his work. He lives in Washington, D.C., with his family.
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The Scrum Fieldbook
The Scrum Fieldbook
A Master Class on Accelerating Performance, Getting Results, and Defining the Future
J.J. Sutherland
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