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Invested time in something that, in hindsight, just wasn't worth it?
Paid too much in an eBay auction?
Continued to do something you knew was bad for you?
Sold stocks too late, or too early?
Taken credit for success, but blamed failure on external circumstances?
Backed the wrong horse?
These are examples of what the author calls cognitive biases, simple errors all of us make in day-to-day thinking. But by knowing what they are and how to identify them, we can avoid them and make better choices: whether in dealing with personal problems or business negotiations, trying to save money or earn profits, or merely working out what we really want in life--and strategizing the best way to get it.
Already an international bestseller, The Art of Thinking Clearly distills cutting-edge research from behavioral economics, psychology, and neuroscience into a clever, practical guide for anyone who's ever wanted to be wiser and make better decisions. A novelist, thinker, and entrepreneur, Rolf Dobelli deftly shows that in order to lead happier, more prosperous lives, we don't need extra cunning, new ideas, shiny gadgets, or more frantic hyperactivity--all we need is less irrationality.
Simple, clear, and always surprising, this indispensable book will change the way you think and transform your decision making--at work, at home, every day. From why you shouldn't accept a free drink to why you should walk out of a movie you don't like, from why it's so hard to predict the future to why you shouldn't watch the news, The Art of Thinking Clearly helps solve the puzzle of human reasoning.
Have you ever . . .
Invested time in something that, in hindsight, just wasn't worth it?
Paid too much in an eBay auction?
Continued to do something you knew was bad for you?
Sold stocks too late, or too early?
Taken credit for success, but blamed failure on external circumstances?
Backed the wrong horse?
These are examples of what the author calls cognitive biases, simple errors all of us make in day-to-day thinking. But by knowing what they are and how to identify them, we can avoid them and make better choices: whether in dealing with personal problems or business negotiations, trying to save money or earn profits, or merely working out what we really want in life--and strategizing the best way to get it.
Already an international bestseller, The Art of Thinking Clearly distills cutting-edge research from behavioral economics, psychology, and neuroscience into a clever, practical guide for anyone who's ever wanted to be wiser and make better decisions. A novelist, thinker, and entrepreneur, Rolf Dobelli deftly shows that in order to lead happier, more prosperous lives, we don't need extra cunning, new ideas, shiny gadgets, or more frantic hyperactivity--all we need is less irrationality.
Simple, clear, and always surprising, this indispensable book will change the way you think and transform your decision making--at work, at home, every day. From why you shouldn't accept a free drink to why you should walk out of a movie you don't like, from why it's so hard to predict the future to why you shouldn't watch the news, The Art of Thinking Clearly helps solve the puzzle of human reasoning.
Due to publisher restrictions the library cannot purchase additional copies of this title, and we apologize if there is a long waiting list. Be sure to check for other copies, because there may be other editions available.
Due to publisher restrictions the library cannot purchase additional copies of this title, and we apologize if there is a long waiting list. Be sure to check for other copies, because there may be other editions available.
About the Author-
Rolf Dobelli is a bestselling writer and entrepreneur. He is the founder of Zurich.Minds, a community of some of the world's most famed and distinguished thinkers, scientists, artists, and entrepreneurs, and a cofounder of getAbstract, the world's largest publisher of compressed knowledge. He lives in Lucerne, Switzerland.
Reviews-
March 25, 2013 In an age saturated by unprecedented levels of stimuli, it’s harder than ever to do what David Foster Wallace termed “decidering”—that is, figuring out what to ignore, and what to focus on. “Thinking more clearly and acting more shrewdly” requires an enormous amount of effort. But Swiss thinker Dobelli, founder of the ZURICH.MINDS think tank, maintains that mastering this “art” is the key to avoiding “systematic cognitive errors” and achieving success. He maps out these blunders and how to avoid them in brief, pointed chapters, and while each is interesting in its own right, together they are overwhelming: 300 or so pages are minced into 99 chapters. Their format is also wearying—each section consists of a concept (e.g., Paradox of Choice, Fundamental Attribution Error, etc.) wrapped in a tight anecdote that ends too often with a blunt “In conclusion….” As evinced by the epilogue, wherein Dobelli discusses the via negativa, or the path of exclusion, this is mostly about figuring out how to shuck off the unnecessary or the obfuscating. There’s little in the way of advice regarding what to pay attention to, and while this makes Dobelli’s wisdom widely applicable, readers will likely walk away with a much clearer sense of just how foggy the notion of clarity is. Agent: John Brockman, Brockman Inc.
Iris Bohnet, Professor and Academic Dean, Harvard Kennedy School, Director of the Harvard Decision Science Laboratory
"A fireworks show of insights into how our minds work. If you want to avoid tripping on cognitive errors, read this book."
Robert Cialdini, author of Influence
"Dobelli examines our most common decision-making failings with engaging eloquence and describes how to counter them with instructive good sense."
Booklist (starred review)
"...a serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations...In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding 'self-induced unhappiness.'"
Financial Times
"...easy-going prose...what [Dobelli] does is pinpoint exactly the assumptions, bias and illusions that shape our thinking and decision-making processes in both business and personal relationships that can cost us dearly as individuals and as a society."
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